ZoomInfo & Salesloft: Turning Insights Into Action

Today’s best go-to-market teams rely on actionable market signals and insights to fuel their sales motions. But without smart automation and easy-to-use tools, those plans simply can’t get off the ground.

Solving that problem for more sellers is the inspiration behind a new strategic partnership between ZoomInfo and Salesloft. 

We’re beyond excited to show you how our solutions will work together to help GTM teams drive efficient prospecting, precise personalization, and scalable revenue growth — and ultimately, help sellers spend less energy on overhead and more time growing their business.

Sell Better With a Unified Solution

The combination of ZoomInfo’s GTM intelligence platform and Salesloft’s revenue orchestration platform gives sales teams a seamless route to turn market-moving signals, data, and insights into effective prospect engagement.

With ZoomInfo and Salesloft together, you can:

  • Streamline workflows by integrating real-time insights into automated sales processes.
  • Identify and target your ideal prospects using ZoomInfo’s comprehensive, accurate data and signals.
  • Deliver personalized outreach and accelerate revenue growth through Salesloft’s AI-powered revenue orchestration solutions.

Integrated Features for Seamless Selling

It’s all made possible through new integrated features, including: 

  • Salesloft Rhythm Integration: Set up automations that push ZoomInfo signals to Salesloft Rhythm, where AI will prioritize the next best action for you to take. 
  • Send to Salesloft AI Email: Create AI-powered, personalized emails in ZoomInfo Copilot and send them using Salesloft. Sending emails via Salesloft while working in Copilot couldn’t be easier: simply generate your email and click “send.” 
  • Salesloft Export: If you’re not ready to send those emails, you can build your customizable, hyper-targeted lists in ZoomInfo and seamlessly push those details over to Salesloft.

How Our Partnership Empowers Smarter Sales

ZoomInfo and Salesloft are both leaders in their respective fields. But together, they’re even better. Here’s why: 

Turn Data into Deals

ZoomInfo offers unmatched GTM intelligence for B2B: we process 1.5 billion data points daily across more than 260 million published professional profiles to give you the best data quality and coverage. 

Access to our GTM intelligence platform gives your team rich buyer insights, verified contact details, and real-time signals. Our signals identify key activities and trends to guide you to prospects when they’re likely to listen, highlight important changes in your current accounts, and tailor recommendations for personalized engagement. 

The next step? Turning business intelligence into action. By connecting ZoomInfo with Salesloft’s revenue orchestration platform, sellers can turn real-time insights into action quicker, allowing them to focus on the right leads at the right time and engage with them across multiple channels. 

Seamless Workflows for Optimum Efficiency

Without the right tools, managing the complex, modern sales cycle can be time-consuming and inefficient. 

ZoomInfo’s GTM intelligence and Salesloft’s AI-powered workflows simplify pipeline management and automate repetitive tasks, freeing up time to build relationships and solve customer problems.

And by reducing the friction of manual processes and context-switching, the ZoomInfo-Salesloft partnership accelerates deal cycles and empowers you to hit your targets consistently. 

Precise, Multi-Touch Personalization 

Buyers today expect personalized, relevant interactions instead of generic outreach. 

ZoomInfo’s 360-degree view of prospects, including detailed insights into their needs, interests, and behaviors, helps you build engagement strategies that resonate with buyers on a deeper level. 

Pairing those insights with Salesloft’s multi-channel tools helps to build stronger connections with prospects and customers, leading to better response rates and more conversions with every touchpoint. 

Let’s Grow Together

ZoomInfo and Salesloft are more than two separate tools to add to your kit — we’re a strategic partnership designed to unlock your team’s full potential. Together, ZoomInfo and Salesloft help businesses like yours build meaningful connections, drive valuable engagement, and win more. 

Ready to try it out? Get in touch today to find out how ZoomInfo and Salesloft can level up your GTM.