When it’s time for go-to-market strategy to become revenue reality, today’s most innovative GTM teams know that intelligence makes all the difference.
So how different would your team structure, campaign design, and competitive advantage be if you had rich, accurate Go-to-Market Intelligence on 5,000 of the world’s most important companies?
That’s the idea behind the ZoomInfo 5000 — ZoomInfo’s definitive dataset of the most important brands in business. These are the companies driving enterprise buying decisions across industries, and with the ZI 5000, go-to-market teams get unparalleled visibility to pre-modeled, high-resolution intelligence on the accounts that matter most.
Let’s be honest: Every business data and market intelligence provider says their products are the best.
With the ZI 5000, we’re offering a real-world preview of the depth, breadth and quality of the coverage, signals, and insights that fuel our Go-to-Market Intelligence Platform, so you can experience the difference first-hand.
Why Now?
B2B selling has become more complex and more data-dependent. Buyers expect timely, relevant, and trustworthy outreach. But most data platforms struggle to deliver on that promise:
- Contact information goes stale
- Buying signals are missed
- Hierarchies are hard to map
- Data fragmentation makes it difficult to drive coordinated GTM motions
The ZI 5000 was built to solve this.
What Is the ZI 5000?
The 5,000 companies included in the ZI 5000 were selected based on their significance, scale, and strategic influence across sectors and industries. The dataset includes a mix of:
- Public companies with active buying centers and high GTM complexity
- Large and mid-sized enterprises with established sales and marketing functions
- High-growth private firms with strong digital footprints and signal activity
- Companies that reflect common GTM challenges, such as distributed decision-making, complex hierarchies, and multi-threaded buying groups
Turn Data Doubt into GTM Confidence
When evaluating sales intelligence platforms, one of the biggest challenges is trust. You’re told the data is accurate, timely, and actionable — but you rarely get to see it in action, especially at the enterprise level.
The ZI 5000 changes that. This is more than a list. It’s your front-row seat to the data that powers go-to-market success at scale.
With the ZI 5000, you can:
- Preview the depth and quality of real account data before you buy. Not sample records or mock demos — actual, enriched profiles of the most influential companies in the world.
- Accelerate your GTM strategy with a trusted starting point. Use the ZI 5000 to test segmentation models, prioritize outreach, or identify new account insights.
- Spend less time stitching data, and more time using it. The ZI 5000 offers structured, high-resolution intelligence you can plug into your systems today.
For modern GTM teams, access to high-quality, enterprise-grade data is often expensive, limited, or locked behind sales conversations. The ZI 5000 gives you an opportunity to see what’s possible, pressure-test the data, and move forward with clarity.
How GTM Teams Can Use the ZI 5000
The ZI 5000 offers insights and intelligence GTM teams can reference and test — an open-source repository of GTM Intelligence on the enterprise accounts that every ambitious company wants to claim as a customer.
Enterprise Sales
- Access account-level intelligence for strategic outreach
- Identify and prioritize best-fit opportunities
- Create signal-driven briefs for C-suite and buying groups
Marketing & Demand Generation
- Launch high-performing campaigns with verified account data
- Create curated lists like “Top AI Adopters” or “Fastest-Growing Fintechs”
- Use custom attributes for advanced audience building and SEO-focused content
- Fuel content strategies with market-specific insights and trends
Revenue Operations & Strategy
- Test this data with your segmentation models and ICP scoring
- Plug into trigger-based plays using signal data and firmographics
- Connect the dots between GTM data, outcomes, and pipeline efficiency
Build Your GTM Strategy on Stronger Ground
ZoomInfo’s success was built on an unparalleled collection of GTM Intelligence — the B2B data, signals, and AI-fueled insights that drive difference-making results for the world’s most sophisticated revenue teams.
So why reveal some of our most impressive intelligence assets for free?
Because we know that showing you the power of GTM Intelligence is more powerful than telling you about it — and because, like you, we’re performance-driven professionals who want to know how vendors and tools can make a real difference.
We want the ZI 5000 to serve as the industry’s most premium, full-featured data showcase giving sellers who might not have this level of intelligence at their fingertips the inspiration to unleash their most creative go-to-market ideas.
Discover how the ZI 5000 can elevate your go-to-market strategy with data you can trust and act on. Explore the ZI 5000 today!